I had first seen Dan Akroyd's Crystal Head Vodka at Cheval bar downtown; the beautiful clear skull sat on the shelf behind the scantily-clad bartenders and I had to ask, "WHATTTTT is in that amazing bottle?" Well, now it's banned from Ontario's LCBOs. An article from the Globe and Mail states that executives of LCBO felt it would increase binge-drinking in younger adults... too bad a bottle of this, in B.C. at least, is a whopping $60 - I don't see how a young adult would be binge drinking with such a price tag.
“The image of the human skull is the thing that’s really problematic for us,” said LCBO spokesman Chris Layton. “That’s an image that’s commonly associated with death. It’s especially problematic at a time when there are concerns around binge drinking by younger adults, which in some cases unfortunately has resulted in alcohol poisoning.”
The article also goes on to say that it's one of the most pure vodkas on (or off, I guess) the market, which uses water from Newfoundland and Canadian wheat and corn. Also being sold in the United States, these qualities, and having been Dan Akroyd's vodka-child, make it a solid product that is having a resilient life beneath us!
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